GVT, PGVT and Full Body sound like quality grades at the tile counter. They aren't. A plain-language guide for showroom staff on…
Category: Field Sales
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A new RSM usually gets a dealer list and a target - and little else. Here is a week-by-week 90-day framework that…
Earnings calls in India’s building materials sector tend to follow a familiar rhythm. Opening remarks on revenue and margins. Questions from analysts…
On April 2, 2026, a disclosure landed quietly in Kajaria Ceramics’ SEBI filing feed. Kajaria Ramesh Tiles Limited – KRTL, the 50-50…
Nobody trained for this conversation. When the Morbi gas crisis broke in March 2026 and factories began shutting down one by one,…
A customer walks into your showroom holding out their phone. On the screen: a number. 340 tiles. 18 bags of adhesive. Done…
Ask any RSM in the tile and ceramics business what their Q1 looks like, and you’ll get some version of the same…